Following Paul's recent video in which he and his friends laughed at the body of a man who'd committed suicide in Japan's Aokigahara Forest, uproar and widespread disgust has raged among viewers, and he was called out on social media in what can only be called a PR disaster for YouTube.
Last year, Felix Kjellberg, a Swedish vlogger (video blogger) known as PewDiePie who has almost 59 million followers and is very popular with young people, had his original YouTube Red series canceled after the Wall Street Journal reported on videos with racist language and anti-semitic imagery. It adds that it was taking steps to ensure similar videos are never circulated again. Many apparently believe YouTube needs to remove Paul's channel permanently, although given the growing proliferation of robot tweets in the Twitterverse, it's really hard to say which critics are real and which ones are Memorex. YouTube says it's also shelved plans for an upcoming original movie Paul was slated to appear in, "The Thinning: New World Order".
YouTube also condemned Paul's actions and stated that suicide should never be used as a joke or a means for viewership.
Paul, who has not responded publicly to any statements released by YouTube or Japanese officials, has chose to take some time off to reflect on his offensive behavior. The video eventually amassed millions of views and landed on YouTube's Trending page before Paul removed it amidst backlash from the community.
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The furor over Paul is hardly the first for YouTube, which last fall had to deal with gamer Felix Kjellberg - known as PewDiePie - using a racial slur in a video.
YouTube was criticised for moving slowly in response, taking almost two weeks to take action.
YouTube said Wednesday it is removing Paul from its Google Preferred platform and putting future projects with him on hold. YouTube also said it would not feature Paul in the fourth season of its series "Foursome" and would put other work on hold.