Then on Monday, Lucky Charms' announced on social media that it would be adding a new "Magical Unicorn" marbit (the official name of the cereal's marshmallows). After tapping "into the imagination and creativity of young minds", the decision to choose the unicorn form was "unanimous".
"We chose to introduce a new charm with the help of the keepers of magic themselves-kids".
What's more magically delicious than a unicorn?
The purple-blue mythical creature will replace the yellow hourglass marshmallow.
A unicorn is now the most recent addition to Lucky Charms' marshmallow lineup. This is the first marshmallow to be introduced in the last ten years.
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The General Mills cereal will reportedly continue to have eight lucky charms made up of hearts, stars, horseshoes, clovers, blue moons, rainbows, red balloons and now magical unicorns.
"The hourglass has been a part of Lucky Charms since 2008, but as with any hourglass, its time is up", a representative for General Mills told the magazine.
According to Lucky Charms' Facebook, the unicorn marshmallow will begin showing up in cereal boxes across the U.S. in March.
About General Mills General Mills is a leading global food company that serves the world by making food people love.