This year, if you use Google Maps, you'll get an interesting little nod to Mario's past as a kart racer: You'll be able to have him guide you to your destination.
The mode will be available for a week. Not only that, but $10 is quite a bit to spend on a mobile game, even if it's Mario related. Nintendo and Google have partnered up to bring Mario to Google Maps on iOS or Android. "He'll be a constant companion wherever you're driving this week-to work, to school, or the spaghetti house". To ensure you get to try it out, install the latest update to Google Maps for Android or iOS.
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You will not, of course, be racing, as the last thing Google and Nintendo want to do is to encourage speeding and veering suddenly into various lanes of traffic. After that's turned on, you'll see that the navigation arrow has been replaced by Mario. You can then tap to add it to your photo.
Google is encouraging users to take a screenshot of Mario inside Maps and share it on social media with the hashtag #MarioMaps.
This is not the first time such a feature has been introduced - in 2015, it created a version of Pac-Man that users could play within Google Maps.