Apple Just Bought Texture, a Netflix-Like Service for Magazines


Texture Texture

The service, which launched under the name Next Issue in 2010, allows subscribers to read dozens of magazines on their tablet for one monthly price, typically $9.99 in most markets. While the Texture app will likely remain the way it is into the near future, Apple does have a track record of scaling back and then discontinuing acquisitions after they've integrated the technology into their own service.

"I've gotten lots of email that says our Apple News is too far left and lots of emails that say Apple News is too far right".

For Apple, the purchase of Texture is also an opportunity to highlight the company's role as a trusted news distributor at a time when the American public is anxious about the credibility of information from technology giants. Most notably, he addressed the company's upcoming video service and the increasing importance of augmented reality (AR) to Apple.

We're excited Texture will join Apple, along with an impressive catalog of magazines from numerous world's leading publishers.

Arrest made in 1986 death of state police commander's sister
A neighbor recalled hearing what sounded like a scream and a auto squealing away on the night of Gilpin's disappearance. Shortly after that, Gilpin stopped at a convenience store where she bought a pack of cigarettes and used a payphone.

With high-profile industry backers and a collection of the nation's most popular titles, the Texture app was an attempt to help the struggling magazine business gain footing in the smartphone era.

In the wake of the debate over whether platforms like Twitter and Facebook are doing an adequate job handling fake news, Apple's banking on curation as a way through the tumult. The app is now run by Next Issue Media LLC, owned by a group of publishers and other companies including Hearst Corp. The publishers referred further questions to Apple.

Financial details for Apple's purchase of the entire company were not disclosed, but investment firm KKR spent $50 million for its stake in the company in late 2014, just before it was rebranded as Texture. The decision was frustrating to many news publishers that had directed resources toward finding audiences on the social network.

Latest News