"We looked around and we saw there were no Asians in the posters around McDonald's, so we chose to do it ourselves, and I guess the rest is history", said Jehv Maravilla, a 21-year-old University of Houston student.
Maravilla's shenanigans, which have since gone viral, were the result of a realization that there were zero images of Asians on the walls at the particular McDonald's restaurant that they frequent.
Jevh Maravilla, who has Filipino heritage, chose to replace the faces of the models on the walls of the fast food chain with his own. In fact, it went 51 days unnoticed until they tweeted about it, which caught the eye of the Twitterverse.
While there, they noticed that posters in their local restaurant contained no pictures of Asian people. So one day, my bud Christian and I were eating at McDonald's, munching on some snack wraps.
After the finished product arrived, they created a cover in order to hang it on the wall.
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They even found a McDonald's shirt at a thrift store and dressed up as employees.
In the video, Maravilla takes off his jacket to impersonate an interior coordinator and then supervises as his friends hang the poster on the wall.
Maravilla posted a video in August explaining how him and his friend pulled off the prank and why they felt it was important.
In a statement obtained by DailyMail.com, Pearland McDonald's franchisee Mariselle Quijano said, "We take pride in highlighting diversity in every aspect of our restaurants".
Maravilla hopes maybe he'll have a future in modeling for McDonald's campaigns.
Michelle Gant is a writer and editor for Fox News Lifestyle.