Compared to a year ago, the season opener, starring the reigning Super Bowl champion Philadelphia Eagles and the previous season's runner-up Atlanta Falcons, was down a troubling 8%, managing just a 13.4/5 in the metered markets, according to Deadline.
Nike revealed this week that Kaepernick was the face of its 30th anniversary "Just Do It" campaign.
The president also tweeted Wednesday, "Just like the National Football League, whose ratings have gone WAY DOWN, Nike is getting absolutely killed with anger and boycotts".
"I think it's a disgrace", said Salisbury resident Randy Mosley.
In the new Nike ad, Kaepernick says, "Believe in something, even if it means sacrificing everything". "In the meanwhile, let us honor true heroes, those who protect us daily, some even sacrificing their own lives". Golden State Warriors forward Andre Iguodala spoke about what it means to have the ad in national television and the power to convey the message through Kaepernick's narration.
Lane Johnson takes another shot at Patriots after Eagles opening night win
A sack by Fletcher Cox on third down was negated by Derek Barnett's offside penalty to keep the drive going. But there are a few players who stood out above the rest in the dogfight this past Thursday night.
The men who have followed in Kaepernick's footsteps say they are not protesting the anthem itself, they are demonstrating during the anthem.
Kaepernick has not played in the NFL since 2016, when he protested the treatment of minorities by police by first sitting, and later kneeling, during the national anthem. He also has worn socks depicting police officers as pigs. "I'm only one person but it makes me feel good".
The school also made headlines past year by declaring its teams would not play in any game in which a player knelt for the national anthem. "Over time, for Nike, we think the power of the messaging from this new broader campaign is apt to overshadow any potential backlash, near term, in our view", Nagel wrote. Norman clarified his comments Thursday, saying he didn't want to "tear down what he's done", adding of Kaepernick, "I want to praise him and what he has been doing this far and all the things he has continued to do".